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Acquisition Manager - Limassol

Finance / FinTech
Ref: 455 Date Posted: Thursday 27 Oct 2022

Would you like to work for a dynamic team who has the willingness and the ability to work in an interdependent fashion to accomplish their work and to achieve the goals you desire? Our client is an Information Technology Consulting company that provides computer-related services to businesses with critical and real-time internet operations that require software development, access to outsourced internet infrastructures and managed hosting services in data center facilities strategically located in different parts of the world. The number one priority for the company is to make sure that the customers are playing safely, securely and responsibly with the main aim to help customers find a betting site that is most suited to their needs.

Role Purpose

We are looking for a talented acquisition manager to manage our paid campaigns on different media channels such as Facebook, Google Ads, SSP media platforms and more. You will be responsible for managing and optimize our ad exposure and outdoing the competition while staying within budgets and targets. 

Responsibilities

  • Design and implement a marketing strategy to align with business goals
  • Help identify target audiences and plan media campaigns
  • Set specific objectives and report on ROI
  • Compare and negotiate rates, ad space, and airtime
  • Optimize plans and budgets according to the best media mix
  • Collaborate with other teams, like tech, sales, and customer service to ensure brand consistency
  • Suggest and implement new features to develop brand awareness, like promotions and competitions
  • Perform research on current benchmark trends and audience preferences
  • Stay up-to-date with current technologies and trends in social media, design tools, and applications
  • Experiment with new platforms and channels
  • Ensure ads are creative and displayed appropriately
  • Report to management and build long-term relationships.

Specialist Skills and Experience Required

  • Proven experience of 1 year as an account manager or media buying or similar role
  • Hands-on experience in managing campaigns on Facebook and Google Ads, Yahoo, Display and more
  • Knowledge of SEO, keyword research and Google Analytics – an advantage 
  • Knowledge of other online marketing channels
  • Proven Microsoft Excel skills
  • Excellent communication skills
  • Analytical, organizational and multitasking skills
  • Participating in media planning to identify target audiences and craft effective campaigns
  • Familiarity with media-buying, planning, and research
  • Working knowledge of media analytics software
  • Attention to details
  • Critical thinking skills

To apply for the opportunity, please email Terri Neofitou at terri.neofitou@emeraldzebra.cy